I'm a young and active woman always seeking for new professional and personal activities.
I studied B2B communication and marketing at school. Then, following my curiosity and opportunities, I specialized in the software industry for B2B customers and handle strategic, marketing and digital projects.
Throughout the different projects and missions I worked on, I developed a customer-centric mind and the ability to design customer life cycle journeys in marketing automated environement.
I adapt easily to any situation and can work with any kind of profile within an organization: Developers, Tele-salespersons, Marketers or Directors. I am also fully capable of working both in a team and alone (which is also important :) ).
I'm friendly, curious and creative; a passionate go-getter always seeking improvement and new initiatives.
Inspire Quadient : Developped by Quadient (a Neopost Company), I adapt the product offer for Neopost customers and prospects' needs.
OMS-500 : I define the go-to-French-market strategy for this product including local business model, promotion plan, selling strategy (business strategy and back-office operations) and all the marketing assets required to sell it.
Valipost : Solutions dedicated to key account and high volume customers to prepare and sort their mail. My role is to define the development roadmap and marketing strategy for this range of product.
Definition of the product development strategy (functionnalities, add-ons, pricing, network of selling...)
Definition of the communication and marketing plan for each product
Business and strategy's reviews before the French executive board
Definition and writing of the marketing tools and communication pieces
Marketing plan definition to be executed by the marketing operational team
Neopost is a French company, the leader on the market of professionnal mailing solutions for B2B customers. To adapt to new laws and needs its customers are facing, Neopost develops and sells softwares and saas solutions for enhacing, preparing and broadcasting companies' documents.